101 Ways to Captivate a Business Audience by Sue Gaulke

By Sue Gaulke

This advisor provides a hundred and one audience-tested anecdotes, stories, charges and insights designed to aid readers develop into desirable, artistic and enjoyable presenters. It teaches "how-to" abilities and learnable behaviours that may be positioned to rapid use. info on controlling nerves can be incorporated.

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Some presenters are famous for a particular theme. " What punchy theme can you create for your next presentation? Style is that magic combination of voice and gestures that is like a presentation fingerprint. Styles can be changed and enhanced. Johnny Carson, a fairly shy person, changed his style to outgoing and funny when he was on stage. Tom Peters also turns up the extrovert meter when he appears before a large audience. Another speaker, who had a heavy New York accent, gained in popularity when he switched from a "middle-of-the-road" to an "in-your-face" style.

The audience was eager to share their horror stories. They could hardly wait to outdo one another Page 8 in the "worst speaker I've ever seen" department. It was as though they were unleashing years of pent-up emotions. Audiences have a strong and eager voice when it comes to complaints about speakers. Here are the ten terrible turn-offs (in order): 1. Monotone voice 2. Reading 3. Being boring, uninteresting 4. ) 5. Lack of preparation: being unorganized, rambling, becoming sidetracked 6. Nervous habits: fidgeting, swaying, annoying body language 7.

Long before his performance, while his team of experts is setting the stage, he hikes up to the top row in the hall and sits in the worst seat in the house. He wants to see things from that ticket holder's viewpoint. Garth imagines what he will look like on stagea semiblur of musical magic. He knows the importance of appealing to everyone in his audience. During the performance, it was evident that he was reaching outwith his eyes, with his hands, and with his whole beingto everyone in the audience, those in the cheap seats as well as those in the front row.

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